Sponsor close room

Turn Cambridge sponsor prep into first revenue.

Approval-gated close-room plan for turning Cambridge sponsor prep into the first booked local campaigns.

Internal prep only. Do not contact prospects, reserve slots, request payment, publish sponsor claims or send subscriber email without editorial approval.

First paid sponsor

GBP125 founding issue sponsorOne approved advertiser, one current landing page, one local CTA and one reviewed labelled placement.

Launch week revenue

GBP375 to GBP750Three to six approved founding issue or launch week sponsors with non-overlapping dates.

Referral reward sponsor

One venue, attraction or independent retailerPrize or offer terms, expiry date, booking route and approval before public reward copy.

Close sequence

Manual steps for getting from ranked lanes to approved sponsor booking without touching live systems too early.

Close step 1

Pick one sponsor lane

Start with education/family services, property/relocation or professional services unless a warmer venue lead exists.

Evidence: Use /sponsor-prospects/outreach-priority/ and /prospects/ to record why this lane is first.

Close step 2

Verify five local prospects

Manually check each public website for service area, contact route, landing page and regulated-claim risk.

Evidence: No scraping or outbound contact; record current source URLs before approval.

Close step 3

Write one approved message

Choose the matching /sponsor-outreach/ sequence and replace placeholders only after the editor approves the prospect.

Evidence: Subject, first email, follow-up and proof notes reviewed against the proof ledger.

Close step 4

Collect creative facts

Route interested advertisers through /advertising/creative-brief/ before any checkout link exists.

Evidence: Advertiser identity, local offer, landing page, dates, service area, restrictions and approver.

Close step 5

Approve payment wiring

Only after a fit check passes, wire the matching Stripe product and reconcile before publication.

Evidence: Use /advertising/checkout-plan/ and /advertising/reporting-plan/ before making claims.

Daily close checklist

Use this before updating Linear or asking for outreach approval.

OpenDaily close checkOne lane selected with a clear reason.OpenDaily close checkFive candidate prospects verified from current public sources.OpenDaily close checkEvery candidate has a local landing page or is rejected.OpenDaily close checkRegulated sectors have explicit copy risks noted.OpenDaily close checkNo circulation, subscriber count or performance claim is used unless Buttondown proof exists.OpenDaily close checkNo public post, email, payment link or outreach is sent before approval.